Every trade gets asked about differently on AI assistants. Pick yours for the pitch angle, example prompts, and pain points that fit the clients you already run.
Plumbing is one of the most commonly asked-about trades on AI assistants — "who's a good emergency plumber near me" is exactly the kind of question ChatGPT gets asked. Most of your plumbing clients have no idea whether they're the answer.
Electrical work spans everything from a same-day fault to a full rewire — different urgency, same underlying question: who's trustworthy and local. AI assistants are increasingly where that question gets asked first.
"Locked out" is an urgent, high-intent, deeply local search — and it's shifting toward however's fastest to ask, chat assistant included. A locksmith invisible there is losing exactly the calls that pay best.
Roofing demand spikes around weather events, and those spikes are exactly when people reach for the fastest answer available — often an AI assistant rather than a scrolling search session.
Builders are often sold on a strong portfolio and word of mouth — which means AI visibility is usually a completely unexamined channel, and an easy area to show clear, differentiated value.